With so many Bond-worthy gizmos in Paradox’s product lineup, you’d think that Kane and Keenan, who are self-described “gadgets guys,” would want to prattle on about lasers and trackers. Instead, they wanted to chat me up about a seemingly less glitzy feature: the relative ease of installation of most of Paradox’s products. The company prides itself on the fact that its systems—which can be installed aftermarket or during construction—are truly wireless. According to Kane and Keenan, this makes for relatively uncomplicated installations, as bundles of wires don’t have to be run through a boat. In fact, the Nav-Tracker 1.0, which is an earlier iteration of the product and is still sold today, is so simple to install, Keenan says a technically savvy owner could probably do it on his own. (The Nav-Tracker 2.0 and Marine Magellan systems are more complex and should be installed by an electronics dealer.) Plus, the company has a dedicated support staff to help answer any questions customers might have.
It’s not all roses for Paradox Marine, which faces a definite challenge in that security systems for boats are still relatively rare. But to hear Keenan tell it, the company’s not too concerned: “In the 1980’s and 1990’s, not many people had car alarms. Now you’d be hard pressed to buy a car that doesn’t have one incorporated into a key fob,” he says. He’s confident that soon, alarms in boats will be as ubiquitous as they are in cars and homes. As for the possibility that all this gadgetry might be a bit excessive, Keenan couldn’t disagree more. According to a study conducted by the International Association of Marine Investigators, as many as 27,000 boats are stolen annually and the odds of recovery are approximately one in ten. Keenan adds that in hard times, theft has a tendency to increase so boat owners must be prepared now more than ever. Especially given the fact that many insurance companies do provide 15 percent off the premium.
One group that certainly seems to appreciate Paradox Marine’s products is the United States Coast Guard. It recently awarded the company a medal recognizing the Nav-Tracker 2.0 and its role in helping the agency recover a 34-foot Contender after it was stolen from Marsh Harbour in the Bahamas last September. The turnaround time on that retrieval operation? A slightly less dramatic 12 hours. But hey, not every thief can be thwarted in less than 60 minutes.
Paradox Marine, (866) 929-4441.
This article originally appeared in the May 2009 issue of Power & Motoryacht magazine.