FYI: November 2002 Page 2
|FYI — November 2002|
|By Brad Dunn|
We Stand Guard
According to the Coast Guard, Operation On Guard taps the eyes and ears of South Florida's first and best line of defense: the state's boaters, who know every inch of coastline and can recognize suspicious activities at their local marinas and waterways.
Operation On Guard combines the forces of the U.S. Coast Guard, Customs Service, Immigration and Naturalization Service, Federal Bureau of Investigation, Florida Department of Law Enforcement, and the Department of Environmental Protection, as well as boaters and other waterfront users, to detect and deter terrorist activities in the ports and waterways.
Boaters in South Florida and across the state are encouraged to call a new hotline, (877) 24-WATCH, to report any potential terrorist activities. The list of criteria to be on the lookout for includes suspicious people who photograph or make sketches of unusual places, probe waterways with rented watercraft, sell or deliver illegal merchandise, or ask unusually detailed questions about specific areas.
If you suspect any terrorist activity or have questions regarding Operation On Guard, call your local Coast Guard station or the new hotline.
J.D. Power Marine Survey provides a general picture of customer satisfaction and does not publicly delineate the ratings of specific manufacturers. In it, boat manufacturers scored a whopping 92.1 percent customer-satisfaction rating, while engine manufacturers chalked up a 91.9 percent rating, according to the latest Marine Industry CSI Quarterly Report, which is produced by the National Marine Manufacturers Association (NMMA). The results, which stem from consumer polls on 48 boat models and 13 engine manufacturers, mark a continuing upward trend in customer satisfaction across the boating industry.
The NMMA mailed out more than 77,000 surveys to customers of the boat and engine builders who volunteered for the program. With a response rate of about 21 percent, or 16,000 customers, the organization was able to create its most accurate picture to date of boater satisfaction.
took a look at name recognition on our marine products and services around
the world, and we found MTU was a stronger product brand and Detroit Diesel
was a stronger service brand," said Tom Freiwald, Detroit Diesel's
senior vice president of marketing. "Put simply, we tapped the strengths
of both brands."
This article originally appeared in the January 2003 issue of Power & Motoryacht magazine.